Bruce and Sharon have beehives dotted around the Taieri plain and on the hills around it. They don't really produce honey - the bees do that - so I guess you could say they curate honey: they put the hives in good places, they look after the bees, and they get the honey extracted and creamed. 

They've decided to put this honey into glass or cardboard containers, so they're looking after the planet AND the bees.